Elaine Knowles

A quick 20 year marketing journey started in the brand and digital team with global financial brand Merrill Lynch, before digital was even a ‘thing’. This was in Sydney though - they got it quicker than we did.

Some of the best years where I learned my trade was in Dublin with the beautiful telco brand O2. I was lucky to launch great communications, advertising and full channel campaigns for business to consumer customers as well as some peachy CSR brand campaigns. I had a lot of fun doing this for about 10 years. We won lots of awards as well as Marketing Team of the Year for three years running (MII). So, all in all, the best times were had.

I then moved agency side, where I was Client Services Director for the beautiful design & digital agency, Image Now. Following that, I moved to Brando - a super creative boutique ATL & digital agency. We worked on some beautiful campaigns and you can view their client list below. Brando merged with In the Company of Huskies in May 2017 so I've had the privilege of polishing up the harder lead generation side of digital while still doing great work for multinational clients like ALIV, a telco startup based in the Bahamas, as well as local clients here in Ireland.

I am now Head of Marketing for the wonderful 123.ie - one of the largest direct digital insurers in Ireland and part of the RSA Group. I manage Brand strategy, communications, propositions for aquisition and retention, all with a heavy lense on direct response digital to drive new business growth.

Below I’ve tried to give a flavour for some of the projects and people I've worked with. But it's not exhaustive and not all work is here.

For more you can check me out on LinkedIn.

Brands & Clients I've worked with

123.ie, RSA Ireland, O2, ALIV (Bahamas), Phonewatch, Failte Ireland 'Wild Atlantic Way', Londis, Merrill Lynch, HSBC, Bank of Ireland, Irish Distillers (Jameson), Heartbeat of Home, Eircom, Eircom Wholesale, Three, TV3, DAA, Telstra (Aus), Nuance (Aus), Bord Na Mona, Aer Rianta, IBEC, Smurfit Kappa.